India Turns Pink (ITP) is a non-profit organization focused on raising awareness about breast cancer and promoting early detection. Collaborating with experienced medical professionals and institutions, we aim to educate women in India about breast cancer and the importance of Breast Self-Examination (BSE).

Our mission is to ensure women across India have access to the right information and care to combat breast cancer. Since October 2003, we have been dedicated to this cause and will continue our efforts to make a lasting impact on the lives of Indian women.